Level 1, Tasman Building
16-22 Anzac Ave
09 300 4666

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If your business is in consumer goods, or household durables, or professional services, or any other field that requires selling to people, we can help you…

Work out how you can grow your business
– with strategy and problem-solving for brands, customers, products and channels

Stand out from your competitors
– with brand positioning and identity, creative concepts, communications, packaging design and retail merchandising, and web design

Attract, connect with and convert customers
– with activations, promotions, advertising, digital marketing, e-commerce, customer engagement and social media programmes

Cultivate long-term customer value
– with customer experience design

We have developed a set of tools that help us design demand-generation programmes:

is a strategic framework that helps us design the right demand-building programme for the challenge at hand.

provides a way of defining the core exchange of value that a brand can offer customers.

is a tool that aligns the strategic goals of a social media programme with competitive performance analysis.



Brand Strategy, Demandscope
Dunking into New Zealand Homes to Discover Tea Rituals The Demandscope proprietary…

Better Eggs Supermarket News

Branding, Design, Photography

Melrose MCT

Activation, PR
With great success in Australia, Melrose Health wanted to bring awareness to…

Hunter Furniture

Brand Strategy
Strategic Research. A strategic research piece that future-proofed the furniture retailer within…

Z Energi

Brand Strategy
Fresh Food Offering. A credible fresh food offering? Shopper co-design research De-constructed…


Brand Strategy
How Can Disney Win In Grocery. A channel strategy for how the world's…

Coruba Claw

Activation, BTL, Design
How do you promote a brand in-store without any advertising support? You…

Paseo UltraSoft

Brand Strategy, BTL, Photography
Softness never looked so good. Cottonsoft launched Ultrasoft as a high-value addition…

MyRepublic Launch

Brand Launch, Design
MyRepublic – Fibre Broadband Experts. MyRepublic is connecting Fibre Broadband to all…


Shopper was born of the desire to source and share content that is worthy of your time spent reading. Shopper is another step towards the team at Energi delivering our brand promise to Energise Business. Seeking out, sifting through and bringing to you shopper marketing content that may just provide an insight that creates a spark that matters to you and in 10-15-20 years down the track that insight could become part of your history with Energi.

Shopper is now availble as part of our digital blog for easy reading across mutliple platforms.
Click here now or feel free to see view our original PDF versions below.


DemandScope™ is strategic framework that helps us create demand-building programmes for clients. It explores each of the factors that contribute to demand in a holistic way.

From this we identify insights that:

  • Create competitive advantages
  • Find ways to be more visible and punch above your weight in the category
  • Find ways to be more desirable and relevant to customers
  • Better understand and influence customer behaviour

DemandScope™ has been used successfully to address many different business challenges.

An integrated social media strategy to stimulate and drive painting projects.

How to grow in a super-competitive category

DemandScope was used as a framework to develop promotional concepts.

To identify how to gain a competitive advantage.

To identify how to overcome challenges and gain the competitive edge.

How to gain traction in the grocery channel

A tactical promotion to raise salience and drive

To define the next
level of competitiveness.

To explore the feasibility of a new business

A detailed analysis of Christmas 2016: New Zealand’s biggest ever shopping event.

Energi Advertising | We create demand for you