September kicked off the Rugby World Cup with a great result for the All Blacks and not so much for Spark. We watched the game live in the Energi Boardroom with family as part of the celebrations for Lew’s birthday. We were fortunate not to have experienced many of the live streaming issue others experienced. It was a real reminder of social media and the power of the vent, the fact is that most New Zealanders are so genuinely passionate about their Rugby. We plan on watching the All Blacks vs Canada as an Energi team on Wednesday evening.
Queen Elizabeth II had her 93rd birthday on April 21, but in New Zealand we celebrate it this long weekend. So get ready for the social media posts tumbling temptations through your Facebook and Instagram feeds with offers Fit for a Queen, as marketers leverage the break with a shopper hook.
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