A time to celebrate is also a time to reflect on why we are celebrating. We have much to be grateful for.
Twelve months ago the opportunity to purchase Energi presented itself. Transitioning the business from what it was, into what it is today, truly is our first case study on what energizing business actually means and looks like! The transformation is evidenced by the development of DemandScope™, BrandScope™ & Shopper Magazine, by energizing our culture and relocating the business to the refurbished Tasman Building on Anzac, creating our new offices, designing and building our new website, creating our social media platforms and building Energi’s social currency. Taking a step back we now see a business that has been energized.
We are grateful for the people that have come into our lives. Sharing every step of the way through our newsletters, meetings, 4zzzz’a sessions, the goals we set a year ago and achieved a year later. Thank you! We could not have done it without your support.
We look forward creating more business-energizing strategy and content with you through 2018 and beyond.
Louise & Lew
Launching Wednesday #Humpday
Following on from our Pink Ribbon Breakfast at the end of May we set out working on a new campaign for the Breast Cancer Foundation of New Zealand. #Lumpday aims to create awareness around the frequency of self-checking and that early detection saves lives. Read the full press release on the BCFNZ website.
Planning for Christmas 2017
Consumer spending at Christmas time broke records in 2016 and there’s nothing to indicate that this year will be any different. Retailers will have to pull out all the stops to make their products and services stand out from the crowd. The results from our Christmas Shopper study will help identify ways to make your Christmas 2017 marketing more successful for your business. Contact Lew Bentley to schedule a presentation of the complete study, or for a summary of the findings.
FMCG Business June 2017
Lew Bentley, our Head of Strategy, wrote and article for this months FMCG Business Magazine on the importance of Packaging.
Changes to Parking
Wilson Parking recently changed the way in which the car park at 73 Anzac Ave operates. It now operates on a pay-and-display basis, where previously it used a ticket system. We are in the process of getting a bay allocated for Energi visitors and will share more information when the details have been worked out.